Inbound Marketing Agency

Attract, Engage, Delight

Inbound marketing boasts a number of advantages that can revolutionise your marketing strategy. By focusing on building authentic relationships, targeting qualified leads, and cost-effective tactics, inbound marketing enables you to establish yourself as a trusted authority in your industry.

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The benefits of inbound marketing

Simplify sales and marketing

By adopting an inbound marketing approach, your sales and marketing teams synergise to craft and deploy high-impact content. Leveraging the valuable insights provided by your sales team into the buyer’s journey, marketing strategically targets potential customers. Work smarter!

Cost effective

Inbound marketing typically costs less than traditional outbound marketing methods like print advertising or cold calling. By creating and sharing valuable content online, you can reach a broader audience without the high costs associated with traditional advertising.

Higher ROI

Inbound marketing has the potential to deliver a higher return on investment (ROI) because it targets individuals who are already interested in your products or services. Leads generated through inbound marketing tend to be more qualified and have a higher conversion rate.

Builds brand authority

Consistently creating and sharing valuable content positions your brand as an authority in your industry. Over time, this can lead to increased trust and credibility among your audience, making it easier to convert leads into customers.

Scalability

Inbound marketing strategies can be scaled to accommodate the growth of your business. As your audience expands, you can create more content and adapt your campaigns to meet the needs of a larger customer base.

Long-term benefits

Unlike some outbound marketing tactics that deliver short-term results, inbound marketing can provide long-lasting benefits. High-quality content remains accessible to users and continues to drive traffic and leads over time.

What makes inbound marketing?

Attract

Entice the right people with valuable content that resonates with their pain points and challenges. Encouraging your visitors to see your business as a trusted knowledge source.

Engage

Focusing on retaining first-touch interest by leveraging marketing automation technology and content optimisation techniques to nurture relationships, guiding them to the next stage.

Delight

Turning your prospects into leads and customers. Utilising conversion rate optimisation tactics and retargeting strategies to influence your users to take your desired actions.

What are the typical costs for an inbound campaign?

The cost of inbound marketing campaigns can vary widely based on several factors, including the scope of the campaign, the industry, the target audience. Give us a call to discuss an exact quote for you.

Level 1

Prices start from

£3000 / month

  • Buyer persona development
  • Content strategy
  • SEO
  • Blogging
  • Video creation
  • Email marketing
  • Project planning and management
  • Reports and reviews

Level 2

Prices start from

£4000 / month

  • Buyer persona development
  • CRM set up
  • Content strategy
  • SEO
  • PPC management
  • Blogging
  • Video creation
  • Email marketing
  • Project planning and management
  • Reports and reviews
  • Account Manager

Bespoke Solutions

Whatever you need, we can tailor an inbound marketing solution to you and your business. With many years of experience helping a huge and diverse range of customers, we can find the right package for you to reach your business targets.

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Finance company introduced to inbound marketing

A local finance company was introduced to inbound marketing by Loop Digital and used Hubspot as the choice of CRM. By implementing a strategy focused on being where the target audience is rather than interrupting customers journeys created amazing results.

Finance company introduced to inbound marketing - Loop Digital

603%

Increase in conversions

70%

Reduced cost in conversions

407

Organic keyword rankings

Not sure where to start on your inbound marketing journey?

Let’s talk! We’ve got a genuine interest in learning about different businesses like yours, and exploring what goals you want to achieve and why. We not only support you, we want to work in partnership to find the right digital marketing solutions for you.

What is inbound marketing?

The inbound marketing methodology is a customer-centric approach that focuses on attracting, engaging, and delighting your target audience. Unlike traditional marketing methods that interrupt and push messages onto potential customers, inbound marketing aims to naturally draw them in by providing valuable content and meaningful experiences.

At its core, inbound marketing is about creating a seamless and personalised customer journey. By understanding the needs, challenges, and interests of your target audience, you can tailor your marketing efforts to resonate with them and build long-lasting relationships.

In today’s ever-evolving business landscape, it’s crucial to recognise the impact of seismic shifts in consumer behaviour. From reduced footfall at events to the rise of ad-blocking technology, traditional marketing approaches are facing unprecedented challenges. That’s why it’s more important than ever to prioritise the long-term profitability and health of your business.

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Your CRM, your choice

Customer relationship management (CRM) systems are pivotal in driving impactful inbound marketing and sales strategies. Whether you utilise platforms like HubSpot, Salesforce, or other CRM solutions, our team is well-versed in harnessing the potential of CRMs. With our expertise, we can seamlessly deploy your inbound marketing strategy within the CRM of your choice.

Our team consists of inbound marketing experts who understand the intricacies of CRM integration. We possess a deep understanding of how CRMs function and how they can be leveraged to optimise your marketing and sales efforts. By seamlessly integrating your inbound marketing solution into your chosen CRM, we ensure a streamlined workflow, efficient lead management, and enhanced customer engagement.

CRM Customer Relationship Management System - Loop Digital

Ready to boost your website traffic? Let’s talk!

For a chat about how we can provide consistent and sustainable growth for your business, get in touch with our friendly team today. We’re always on the lookout for new clients we can support and go into partnership with; no challenge is too big or small. We’ve already helped dozens of unique businesses find success through our inbound marketing services and would love to help you too.

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