Understanding Your Content Management System
In 2017, it is extremely rare for a company to be without an online presence in some shape or form. Whether offering an online store through which to buy products, or advertising the brand and services on a brochure site, having a website for your company is an important way to increase sales and brand notoriety. All of this begins with a content management system.
So, what is a content management system? A content management system (CMS) is an application which allows you to create and modify digital content. Most popular CMS’s also support web content management which allows you to create and modify websites by adding graphics, photos, video, audio, text and special, custom features. Essentially, a CMS is what you use to create your website!
What is Wordpress?
It’s highly likely that you’ve heard the word ‘WordPress’ at some point, or read it online. It’s one of the most widely used blogging platforms on the internet, and this was where it had its inception. Since then it’s developed into a fully-fledged content management system which allows you to build, modify, and manage websites with ease.
WordPress is an open source project, meaning hundreds of people work on it all over the world, and there are also a plethora of widgets and plugins to enhance and expand your website design. It also means it’s free to use!
What are WordPress’s main features?
– Thousands of themes, with more being added daily
– The most popular CMS on the internet
– Flexible enough to suit any business
– Detailed guides and a huge support network
– Tens of thousands of widgets, plugins, and extensions
WordPress’s main advantage is its flexibility. It’s open source nature means there are countless widgets and plug ins, so you’re able to build a website that’s perfectly tailored to your needs. Then there are the themes, thousands of themes. WordPress has a large community of developers who design new themes to add to the already vast array of options.
WordPress also has flexibility in terms of its scalability. You don’t want a CMS which restricts your business, and WordPress has the tools to help your business expand. With over 20,000 plugins, that are normally free, you can easily expand your website to include new aspects of your business.
A management system made for everyone
One of the charms of WordPress is its simplicity. It’s the most popular CMS for a reason: you don’t have to be a developer to use it. Initially developed for the non-tech savvy bloggers of the world, WordPress’s aim has always been to keep things simple. There are a number of tutorials available online as well which make it easy to learn about WordPress in more detail.
As WordPress has expanded, it has become more capable and powerful meaning there is a more complex side to it. Luckily, there are developers who specialise in WordPress, such as those on our web design team, who can help you with the more intricate aspects that require more knowledge about CMS’s and setting up intricate, custom features.
Wordpress wins the Popularity Contest
Over 25 million people have chosen WordPress as the platform on which to build their website or blog, and we believe this speaks for itself. It’s immensely popular because of its simplicity, flexibility, and professional look.
It’s success actually also comes down to its popularity itself. Since WordPress an open source platform, it is fuelled by those who use it – many of whom see opportunities for improvement or a needed plugin, and work to fix problems or create new features, consistently making WordPress better for future users.